Back Issues 11-20

A STUDY ON APPLYING THE CULTURAL ESSENCE FROM CONFUCIAN VIRTUES IDEOLOGY TO BUSINESS MANAGEMENT

Hsiang-Chen Hsu

Department of Industrial Management,

I-Shou University, Kaohsiung, Taiwan, R.O.C

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Chan-Fu Chuang

Department of Marketing & Distribution Management

National Pingtung University, Pingtung, Taiwan, R.O.C

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Shu-Ya Chang

Department of Industrial Management,

I-Shou University, Kaohsiung, Taiwan, R.O.C

*Corresponding author: This email address is being protected from spambots. You need JavaScript enabled to view it.

Shu-Chuan Chen

Department of Industrial Management,

I-Shou University, Kaohsiung City 84001, Taiwan

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Tsung-Jyi Lin

Department of Industrial Management,

I-Shou University, Kaohsiung City 84001, Taiwan

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Shun-Yuan Yao

Department of Industrial Management,

I-Shou University, Kaohsiung City 84001, Taiwan

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Abstract

The best approach to enhance business performance relies on management, so we often crave for the management art with sophisticated techniques. This study incorporates the essence of Chinese "virtues" to explore management skills by examining the spontaneous courses of how things evolve. The objective of this study is to investigate this progress in order to take full advantage out of management benefits. As presented in this study, the cultural essence based on "virtues" is beneficial for people to achieve success, gain insights into things' development, and attain management goals. According to Keyūra sutra, "Those who know the progress of how natural things develop can understand the heavenly world and those who show the characteristics of wisdom can attain the level of well-roundedness." If one can successfully get along with others on the basis of ten virtues, he can definitely attain the utmost efficiency and create sustainable development for business. The study explores the cultural essence of "virtues" and applies it in human resources management. It is rather difficult to achieve the utmost level of "virtues", but it is believed that benevolent persons who consistently put these virtues into practice over a long time can almost attain this level to achieve outstanding management art. It is exciting the current study can provide more insights for relevant management study focusing on "behavioral essence" and usher in a new page for business management.

Keywords: Confucian ideology, virtues, human resources management, 

            management art

Attachments:

1141 Final.pdf

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462 kB