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INNOVATIVE COUNTERMEASURES FOR CHINA AND ASEAN TO PROMOTE CROSS-BORDER E-COMMERCE
INNOVATIVE COUNTERMEASURES FOR CHINA AND ASEAN TO PROMOTE CROSS-BORDER E-COMMERCE
Yang Changwei
Doctoral Student of Business Administration,
International College, Krirk University, Thailand
Zhejiang Dongfang Polytechnic, Zhejiang Wenzhou, China 325000
Email: 369349236@qq. com
Abstract
This paper studies the problems and countermeasures of CBEC between China and ASEAN. The research questions include the following five aspects:
- 1. Opportunities for CHINA-ASEAN CBEC;
- 2. Challenges and trends of China -ASEAN CBEC;
- 3. Significant advantages of China -ASEAN CBEC;
- 4. Problems in China -ASEAN CBEC;
- 5. Countermeasures to problems in China ASEAN CBEC. This paper aims to improve the theory and practice of "Cross-border E-commerce" between China and ASEAN using qualitative research methods, this article puts forward the countermeasures to solve the problems in CHINA - ASEAN CBEC.